DAZ 3D recently realized that a significant portion of Platinum Club members are not renewing their memberships because the process is too difficult or they are completely unaware their membership needs to be renewed.
Our goal is to notify customers without being too bold in our messaging. We want to let every customer know how long they have left on their membership and when there is a problem with their payment method.
Even though we are in the middle of a redesign, we needed roll this feature quickly. We added a notification link to the header that looks like this.
Notifications
There are several states to the notification:
- Join the Platinum Club
- PC Member through MM/DD/YYYY
- Your Annual Membership Expires Soon
- Your Monthly Membership Expires Soon
- You have Received a Membership Extension
- You are a Published Artist and Receive a Limited Membership
- There is an Error with Your Subscription
- Your Membership has Expired. You can renew until MM/DD/YYYY
PC Membership notification in the site header
Expired Membership notification in the site header
Subscription Management Page
Currently the way to update a PC membership is quite dated. Below is an example of the existing page.
An out-of-date admin page we are replacing
Here is the example I sent to Josh to code up. The goal is to provide one area to completely manage a Platinum Club membership. The comp includes a model for updating and adding PC payment methods as well a model cart to manually add an additional month or year to a Platinum Club membership.
Comp of the new tool
Completed Pages
Here is the version of the tool we came up with.
Screenshot 1
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Here’s what I think the pricing should be for your little “renew for 1 yr / 6 months / 3 months / 1 month” platinum club renewal applet:
1 Mth = $7.95
3 Mth = $22.95
6 Mth = $39.95
12 Mth = $69.95